The days of narrow corporate purposes based purely on increasing shareholder value are over. Investors, employees, consumers, and politicians all expect more. So how can your company define a higher purpose, and instill it among your workers around the world? Our contributors discuss what it means to be a purpose-driven business in the 21st century.
Pharma Fights the Virus: Culture, Collaboration, and Transparency into Innovation
On April 7 of this year, it was finally my turn to become one of the millions of Americans to receive their COVID-19 vaccine. After becoming eligible, I scoured websites for appointments, watching several disappear from my digital grasp before finally securing a Pfizer jab at a county drive-through site. When the vaccine was ...