The days of narrow corporate purposes based purely on increasing shareholder value are over. Investors, employees, consumers, and politicians all expect more. So how can your company define a higher purpose, and instill it among your workers around the world? Our contributors discuss what it means to be a purpose-driven business in the 21st century.
Stagwell’s Ray Day: Next Steps on Purpose
Ray Day, Stagwell Corporate purpose today is the buzz of the business community. From board rooms and C-suites to Davos and magazine covers, it’s clear something fundamental and profound has changed in the way business leaders now approach their jobs. CEOs at leading companies have realized the mounting societal pressures their organizations ...